We have 3 core values to run business and support our customer.
Integrity is a personal quality of fairness that we all aspire to — unless you’re a dishonest, immoral scoundrel, of course.
Having integrity means doing the right thing in a reliable way. It’s a personality trait that we admire, since it means a person has a moral compass that doesn’t waver. It literally means having “wholeness” of character, just as an integer is a “whole number” with no fractions. Physical objects can display integrity, too — if you’re going over a rickety old bridge that sways in the wind, you might question its structural integrity.
Making a commitment involves dedicating yourself to something, like a person or a cause. Before you make a commitment, think carefully. A commitment obligates you to do something.
Some commitments are large, like marriage. When you take a job, you’re making a commitment to show up and do the job well, and your employer makes a commitment to pay you. There are smaller commitments too. If you said you’d meet a friend at six, that’s a commitment — show up or your friend will be mad. You also can speak of commitment as a quality. Staying after school for a study group shows your commitment to good grades.
Excellence means greatness — the very best. Achieving excellence is never easy to do.
Excellence is a quality that people really appreciate, because it’s so hard to find. Excellence is the quality of excelling, of being truly the best at something. Getting an A+ shows excellence. Michael Jordan’s basketball career was filled with excellence. We love Picasso and Shakespeare for their excellence. When you see excellence, you should appreciate the work that went into it. So much in the world falls short of excellence.